Hi, this is John, head designer over here at Arsnl. This is my friend, Alicia Hardesty, and watch out, cause she’s on her way. Day by day. Step by step, trucking. It’s inspiring to me and my own brand, Fresh Talent. I saw her a few months back, then didn’t hear from her. Then I saw through FB that she had been chosen to compete in the reality fashion show, Project Runway. She’s had some dope designs in the episodes I’ve seen. Even her stuff in the first episode or two was cool. While on the show, she was not allowed to watch any tv, use the internet, or even her cell phone. Wow. She had to call her family and girlfriend on monitored speakerphone. Whattatrip.

We worked together a few years back. Alicia always had the coolest sense of style. She made me a dope chain that I love that you may see me wear when I go out to a concert. She’s got some sick Tyvek backpack and an all black watch that I wanna steal. She designed for a men’s line called Black Hearts Brigade, that was sort of rocker wear. I worked for Micros and Indigo Star. Basically, I designed a lot of fleur de lis’ and crosses. Since before I met her, she had been developing her line, her brand, which was really just HER. Original Tomboy. It’s a modern women’s line inspired by men’s clothing, but with fits perfected for women. Ingenious and genuine. Here’s a shot of Alicia in action on PR, and a shot from her lookbook.

We caught up today here at the Arsnl office. We had a short impromptu photoshoot. She modeled. I took incorrectly white balanced photos. Alicia’s wearing a couple Arsnl shirts I worked on with Fletch, my coworker/boss. I’ve had the chance of seeing some of her line in person, and alls I can say is, ladies, you’re in for some cool clothes when it hits the shops.




